Zsar Outlet Village is located halfway between St. Petersburg and Helsinki on the EU-Russian border, just 300 metres from busiest EU−Russian checkpoint. Driving time from Helsinki to Vaalimaa and Zsar via the new direct motorway takes 75-80 minutes. In addition, a direct motorway from St. Petersburg to the border will open in 2019-2021 and reduce the driving time to under 2 hours.

Zsar’s location at Vaalimaa.


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Open hours:

  • Mon–Fri: 11–18
  • Sat–Sun: 10–18


Zsar in socials: